BLUEWAY LABS
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About Blueway Labs

We believe there's always a better way.

To build, grow and perform. Through curiosity, creativity and evidence-based decisions, we help ambitious brands find opportunities they didn't know existed.

Our why

Unlock potential through continuous experimentation and improvement.

Our mission

Help ambitious e-commerce brands reach their full potential through experimentation and customer understanding.

Success for us

A profitable, respected and enduring company, with meaningful results for clients and meaningful opportunities for its people.

Andy Costes, founder of Blueway Labs

The founder

You work with me, every week.

I'm Andy Costes. I've built on Shopify since 2017 and run A/B tests on Intelligems for three years. I read your data myself, and I only take on brands I can give my full attention to.

Who we work with

A specialist, on purpose.

We're selective about the brands we take on, so each one gets our full attention.

Our core$10M–$100M

Established Shopify brands with the traffic and the team to test every month.

Selectively$1M–$10M

Growing brands, with a narrower engagement scoped to their stage. Not on Shopify Plus yet? That's fine.

What we don't do
  • Paid media
  • Email marketing
  • General store management

How we work

Five values. We hire on them too.

Ownership

Autonomy and trust. Freedom comes with accountability.

Curiosity

We challenge assumptions and stay open to better ways.

Continuous improvement

Experiment, learn, refine, improve. Never done.

Reliability

We do what we say we'll do.

Excellence

Ambitious standards and results that matter.

Careers

Join the team you've been hearing so much about.

Apply now →

No open role for you? Send us a spontaneous application.

Apply

Tell us who you are. Andy reads every application himself.

Let's find your better way.

A 30-minute call on your numbers, with Andy.

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